RGM Foundations
Discover Revenue Growth Management (RGM), and how it is applied with
Integrated Planning (IP) to drive sustainable and profitable growth, by design.
RGMi Foundations
Key Outcomes
Learn how RGMi frames Revenue Growth Management by way of:
RGMi Foundations
Key concepts
Key concepts discovered in RGMi Foundations include:
- The fundamentals and benefits of Revenue Growth Management, spanning 3 perspectives, 4 value streams, and 7 phases covering
- Market, Category and Brand Dynamics
- Assortment Planning
- Price Planning
- Promotion Planning
- Trade Investment Planning
- Route to Market Planning
- Demand Planning
- Supply Planning
- Cost to Serve
- Cost to Sell
- Measures of success
- MAGIC-RSM, which is a proprietary Cognitive Analytic designed to efficiently and effectively drive results in a cross-functional manner
- The fundamentals of Integrated Planning, including classic Integrated Business Planning (IBP), Sales & Operations Planning (S&OP), and the Demand-Driven Adaptive Enterprise (DDAE) approach
- Scenario based Strategic Planning framed using Viable Vision
- Introduction to Data Science and Analytics
Intended audience
Executives needing to drive growth, and individuals working in or studying towards RGM, Marketing, Sales, Finance, Supply Chain, IT and Human Resources.
Prerequisites
An eagerness to learn, and intermediate level spreadsheet proficiency
Method of learning
Self-paced, on-line, gamified learning
Recognition
RGMi Foundations pave the way to earn the RGMi Associate and Specialist certifications
Frequently asked questions
While a sales, marketing, finance or supply chain background is helpful, learners can start with only light mathematical skills.
No. The course is fully online, and you can learn at your own pace.
We are busy supplementing courses with subtitles.
It depends on the course. Please refer to our website for more details, or contact us for a quotation.
Yes. RGMi issues an accreditation via Credly.
Ready to start your RGMi journey?
Contact Us To Get A Quote
Ready to take your revenue growth to the next level? Contact us for a personalized quote tailored to your organization’s specific needs. Our team of experts is here to help you implement a comprehensive Revenue Growth Management strategy that delivers real, measurable results. Reach out now to discover how RGMi can transform your business.
